Chipping Tip from Utley

Here's a short video by Stan Utley on chipping. He likens it to shooting a freethrow where basketball players who make freethrows bend their knees in the process. And in chipping, he suggests a little pivot. I tried it out and it works. Now to get it to work when it counts... (I just ordered his two books, one on putting and one on the short game. What I'm looking for is a more accurate 100 yard shot; or 75 yards or 50 yards. But chipping and putting improvement would also be welcome.)